What You will Learn
- Social Media & Paid Ads Master Instagram, Facebook, and Google Ads to run result-driven campaigns.
- SEO & Content Marketing Learn how to create content and rank websites on search engines.
- Design & Branding Skills Build impactful brand presence using Canva and marketing strategies.
- Analytics, Freelancing & Career Growth Track performance, build a portfolio, and explore freelancing/job opportunities.
Course Format
- Offline (In-Person Classes at Dehradun Campus)
- Duration: 3 Months
- Class Time: 1 Hour Daily
- Training Style: 100% Practical & Project-Based
- Tools Covered: Meta Ads Manager, Google Ads, Canva, WordPress & More
- Includes: Live Campaign Practice, Real Brand Simulations, Portfolio Building
- Extras: Certificate on Completion, Lifetime Support via WhatsApp Group
Duration Course
- 12 Weeks
- 1 Extra Week
- Live Projects
- 120+ Hours in Total
Course Content
Section 1. Learn the Fundamentals
Digital Branding Basics
Master the art of crafting a memorable brand. You’ll learn how to define your brand’s tone, values, voice, and visual identity to build trust and emotional connection with your audience. Understand how consistent branding influences perception and loyalty across platforms.
Social Media Platforms Overview
Each platform has its own strengths, audiences, and content style. We’ll explore major social platforms like Instagram, Facebook, LinkedIn, YouTube, and emerging ones like Threads. You’ll understand how to select the right platforms for your goals and tailor your messaging accordingly.
Content Creation Principles
Great content is the backbone of digital marketing. Learn to create scroll-stopping posts, reels, and stories using proven content strategies. Explore tools like Canva, content calendars, and copywriting frameworks to craft posts that educate, entertain, and convert.
Section 2. Master the Tools & Strategies
Social Media Platforms Overview
Explore the key platforms used in digital marketing — including Instagram, Facebook, LinkedIn, YouTube, and more. Understand their unique features, audiences, and content trends. Learn how to choose the right platform for your brand and strategy to get the best results.
Content Creation Principles
Dive into the art and science of content that works. Learn about visual aesthetics, copywriting basics, content planning, and formats like reels, carousels, stories, and posts. Get hands-on with tools like Canva and ChatGPT to create professional-level content that connects and converts.
Audience Targeting & Engagement
Learn how to identify, understand, and attract the right audience for your brand or client. Create detailed audience personas and learn engagement strategies that build trust. Discover how to use insights and feedback to continuously refine your targeting and increase ROI.
Section 3. Build Your Career
Stipend-Based Internship at RBD Marketing
Apply your skills in a real agency setup with a 1-month internship. Get hands-on experience and earn a stipend as you work on live projects.
Portfolio & Resume Building
Build an impressive digital portfolio and get expert guidance to craft a job-ready resume that highlights your strengths and practical skills.
Job Assistance & Freelancing Guidance
Get personalized support for finding job opportunities and starting your freelancing journey, from profile setup to client communication tips.
Lifetime WhatsApp Support Community
Stay connected even after the course! Join our exclusive WhatsApp group for ongoing doubt-solving, career updates, and community support.
